AI Insights · Timothy · July 2024
Q2 2024 Snapshot: Top Android Film & Television Apps in the US
A glance at the Q2 2024 performance of the leading Film & Television apps on Android in the US shows dynamic trends in downloads and user engagement. Sensor Tower provides insights into these market movements.
Android users in the US have shown varying levels of engagement with the top Film & Television apps in the second quarter of 2024. Here's a look at how five key players fared during this period, with data sourced from Sensor Tower.
Max: Stream HBO, TV, & Movies saw a steady increase in weekly active users, from 1.9M in early May to nearly 20M by the end of June. Downloads also rose, with a peak of 8.8M in late May, while revenue surged from $564K to $44.4M over the quarter.
Disney+, a long-standing favorite, experienced a fluctuation in revenue, peaking at $75.9M in late May but dipping to $65.3M in early June before rebounding to nearly $79M in the final week of June. Downloads remained relatively stable, with a slight increase to 1.7M. Weekly active users showed resilience, maintaining a level around the 165M mark towards the end of June.
Amazon Prime Video also demonstrated a healthy trend, with revenue growing from $6.1M to $12.6M over the quarter. Downloads saw a dip to 1M in early June but recovered to 1.6M later in the month. Weekly active users saw a gradual increase, ending at 35.7M.
Viaplay: Movies & TV Shows did not generate revenue but saw a spike in downloads in early May, reaching 2.5M before stabilizing around 1M. Weekly active users fluctuated, peaking at 29.9M in late May but then declining to 20.8M by the end of June.
Lastly, SkyShowtime: Movies & Series witnessed modest revenue growth with $4.8M at the start of April and reaching $6.8M in early June, followed by a slight decline towards the end of the month. Downloads varied, with an increase to 1.9M at the beginning of April, followed by a decrease and then a recovery to 1.1M. Weekly active users remained above the 30M threshold throughout the quarter.
For more detailed insights, Sensor Tower's comprehensive data offers a closer look at the performance trends of these leading Film & Television apps on the Android platform.